On Friday 30th November, more than 215 PR professionals gathered at Bristol’s Marriott Hotel for the CIPR South of England and Channel Islands PRide Awards – a celebration of the region’s annual public relations success stories. The Wildwood team was delighted to be there to celebrate with our colleagues in the industry, after being nominated for awards in two categories; Best Publication and Outstanding Young Communicator.
The Wildwood team has recently worked with media intelligence and social monitoring company Meltwater to develop a webinar on competitor benchmarking and its importance.
We were delighted to be asked to present a webinar by the Meltwater team as it gave us the opportunity to explain the benefits of monitoring and analysing competitor data. Within the webinar we provided a brief introduction into competitive intelligence, outlined why it is important and more importantly how it can be done.