Combined Independents (Holdings) Ltd (CIH) is an electrical buying group, part of Euronics, Europe’s largest electrical buying group, which operates in over 30 countries with an annual turnover of €21.5billion. With around 450 members and approximately 650 stores across the UK, CIH provides a range of services and benefits to support each independent electrical retailer, as well as exclusive ranges that the members’ customers are unable to find anywhere else on the high street, or internet.
Wildwood works with Euronics to highlight the extensive knowledge and experience its agents have across the home electricals market as well as promoting the benefits of the buying group to potential new members. We create case studies, features articles and new stories, liaising with agents to promote their business activities as well as working with the Euronics marketing team to deliver a strategic PR campaign.
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