Panasonic is a world leader within the heating and cooling industry, with over 60 years of experience in producing innovative products. The company invests heavily in R&D to develop new solutions to advance the market, with a huge emphasis on environmental impact, hence the investment in emerging low carbon technologies such as air source heat pumps. Panasonic’s Aquarea range of low carbon solutions bring you the peak of comfort, efficiency and low energy costs. Aquarea transfers heat energy from outside into warmth inside. Aquarea also provides you with hot water but more efficiently than your current boiler

The team at Wildwood have been working with the Panasonic team for the last 12 years to help grow their market share in the heating and cooling sector.

We have taken on a very active role and work closely with the internal marketing team. We focus on PR, marketing, event management and act as a communications consultant.  The role includes an on-going strategic PR programme of regular news stories, case studies and feature articles to raise awareness of Panasonic in the heating and cooling sectors.

Wildwood develop and manage the advertising schedule, focusing on the core audience of heating and cooling installers, distributors and specifiers, at the same time as running separate end user campaigns targeting consumers. Wildwood work closely with the internal Panasonic team to develop new marketing material, including monthly E-newsletters and other promotional materials in addition to event management for exhibitions and customer trips.